Luminant Digital Security specializes in cybersecurity, computer and network security, risk assessments, and dark web surveillance. Cybersecurity can feel like traversing a wilderness. You have an idea of where you want to go, but the territory is unknown and holds many threats that only experts can detect and anticipate.

The metaphor of wilderness survival provided inspiration for the visual identity and design. Campy-colors paired with a bold, slab-serif typeface conveys the idea of outdoor safety. Topographic patterns and way-finding iconography reference trail guides and maps.

My role: Art Director, Design Lead